( What I do )

Services

I design and build websites that move — for local businesses, arts organisations and brands in St. Augustine and beyond. Four things, and they tend to arrive together: the site, the way it moves, whether anyone can find it, and what happens after someone lands on it.

01

Web design & build

A site that is actually yours, not a theme with your logo dropped in.

I design and build the whole thing — layout, type, motion, code. No page builder underneath, which is why these load fast and stay fast. You get the repository and the deployment; nothing about your site is rented from me.

  • Design and front-end build
  • Astro or hand-written — no builder bloat
  • Cloudflare Pages deployment
  • Core Web Vitals and page speed
  • Accessibility to WCAG AA
  • Copywriting when you want it

For businesses and organisations who have outgrown a template

02

Motion & WebGL

Scroll as a timeline, not a scrollbar.

The site you are reading this on is the sample. Sections that pin and advance, type that assembles, WebGL that reacts to how fast you move — built so it still reads perfectly for anyone who has asked their device to stop animating things.

  • Scroll choreography with GSAP
  • WebGL scenes and shader work
  • Kinetic typography
  • Interaction and cursor design
  • Reduced-motion paths that still read
  • 60fps budgets, measured not guessed

For anyone whose work has to be felt, not just read

03

Local SEO & AI visibility

Found by people. Cited by machines.

Ranking on a map is no longer the whole job — a growing share of customers now get an answer instead of a list of links, and never see a search result at all. I build the pages, the markup and the entity trail that get you into both.

  • Service and service-area pages
  • Schema markup and entity clean-up
  • Google Business Profile
  • Answer-engine optimisation
  • Technical SEO audits
  • Content built to be quoted

For service businesses competing on a map and inside an AI answer

04

Systems & automation

The part that runs after the site loads.

Most work is lost between the enquiry and the callback. I wire the plumbing that catches it — the form that files itself, the booking link that respects your real calendar, the follow-up that goes out whether or not you remembered.

  • GoHighLevel builds and clean-up
  • Lead capture and booking flows
  • Email and SMS automation
  • CRM pipelines that match how you sell
  • AI voice agents that answer the phone
  • Reporting you will actually open

For owners losing work to missed calls and slow follow-up

( Start here )

[email protected]

Tell me what you are building and what is in the way. If I am not the right person for it, I will say so and point you at who is.

← See the work · Colophon · © 2026 Leny Pearson